Wildlife Estates and land ethic mentorship

We raise the awareness of forest and farmland owners and consultants.

Private land management for sustainable and ethical reasons is key to preserving diversity

The objectives of the project are to raise awareness of the fundamental importance of ethical and sustainable private land management.

80% of Europe's area is forest and arable land. Sustainable private land management is key to achieving the objectives of the European Green Agreement. As much of Europe's biodiversity is estimated to live on privately owned land, the active involvement of landowners is crucial to achieving the EU Nature Conservation Goals (Land Is For Ever - Life Project, 2021), and to strengthening the resilience of European society to the effects of climate change, as foreseen in the Biodiversity Strategy 2030.

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2/3 of European landowners are owners of less than 5ha and most of them lack specialist knowledge of nature conservation. The private initiative and voluntary WE (Wildlife Estate) label is one way to recognise landowners who actively contribute to the restoration of diversity and the ecosystem. Also through sharing these experiences and creating courses that contain the necessary knowledge, we encourage landowners who have remained inactive to come along.

The two-year Erasmus + WESEM (Wildlife Estate and Sustainable & Ethic Management) cooperation project for sustainable and ethical private initiative management of forest and farmland began in 2024.

In order to achieve the objectives, the cooperation will create several training opportunities for VET students and specialists in their field in the fields of forestry, agriculture and environment. All information will be connected to a common platform. It provides an opportunity to train professionals in a flexible and practical way, while at the same time filling the gap in the labour market through a network of consultants to introduce the WE label to landowners and encourage them to join this network.

Thus, the focus of WESEM focuses on:

1. Introducing standardised certificates/labels to help compare landowners performance across different environmental objectives and frameworks. These tools allow landowners and farmers to recognise consumers and the community of their products/services in general as a professional ethic that meets a certain standard. Wildlife Estates (WE), which demonstrates that landowners actively contribute to the enhancement of biodiversity and the restoration of ecosystems, can contribute to the dissemination of nature conservation principles on privately owned land.

2. Transferring missing competences through training of advisors and mentors who can directly train and inspire landowners and farmers. The peer-to-peer approach has proven to be effective in educating business behaviour and especially in agriculture.

3. To train vocational students and specialists in forestry, agriculture and environment-conscious landowners, giving them the knowledge and skills to run their farm businesses ethically and sustainably and successfully apply for environmental labels such as Wildlife Estate.

Luua Forestry School is the only vocational education school in Estonia within the area of government of the Ministry of Education and Research, where all the persons of the future in the field of forestry and nature will receive the best practical education.

The European Landowners' Organisation ELO was established in 1972 as an association of landowners. The competence of the WE label contributes to the success of the project through the dissemination of information.

OnProjects Advising SL is a private project management company founded in 2014. The role of the partner is to create technical solutions for the successful implementation of the project.

The Polish Ecology Club is a national non-profit NGO founded in 1980 in Poland, whose mission is to support sustainable development, save and improve the quality of the environment, protect human life and health.

The Nature Fund is a leading partner of the project, whose role is to cooperate with interest groups in Estonia, create a learning platform in cooperation with partners and distribute it.

Analysis of the Wildlife Estates Label evaluation methodology and evaluation of the label perspective in Estonian forest management

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Estonian Landowners Discuss New Conservation Partnerships at Eurosite Event

Estonian landowners co-operation conservation partner The Nature Fund was invited to Eurosite to discuss on new forms of partnerships and cooperation that are a prerequisite. How do you learn from each other, which mentor systems find the right language, and which tools work as incentives for farmers, private landowners and local communities?

Eurosite is the network of landowners and conservationists protecting and restoring private land for nature and the climate in Europe 
https://www.eurosite.org/

Key takeways from landowners perspective:

⚖️ One can not have all good things at once. 
-> To have grouse population high in UK, you reduce the number of forested hectars and catch the small predators.
-> To solve the water contamination problem of old lead quarry, one needs to bind the earth, create the soil and regreen, but cant probably control the birds eating the insects that are on those restored areas.
-> In order to maintain the long term management possibilities, it is needed to make compromises in short-term profit.

🌄  Landowners presentations ecoed similar things - 
-> No urge to notify authoroties of special species, as I will end up losing my rights to my land.
-> Peer-to-peer learning that is lead by landowners organisations is one of the key aspects. Other way the mistrust is too big.
-> Landowners are part of solution, not anti-nature.

🍁 SER presentation confirmed our understanding of the EU policy requirements: 
-> it is 20% not 30% and it is 1/3 of this 20% under strict protection. Favourable conservation status (Habitats directive) means on national level conservation objectives. Not on stand level. 
-> It is not the same as a "good condition habitat type" that is measured on site level.
-> No significant deterioration of areas in good conditions or areas subject to restoration measures means on site level, the structure, fundtions and typical species or typical species composition of a habitat tyle remain stable or show continuous improvemnt. And it means we commitment is effort-based, not result based.

#WeActForBiodiversity #landowners #ourlandournature #restorationdecade #eurosite

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The third WESEM meeting took place in Andalusia

Whom does landowner trust the most, according to experience but as well as scientific review papers? 

💡 Another landowner. 

For that we are happy to have enforcement by ERASMUS project funds for our WESEM (Wildlife Estates and land ethic mentorship - https://wesem-erasmus.eu/) project. On our third meeting in rather an exotic Andalucia region in Spain:

- We were analyzing the material created for filling the gaps in the labour market related to the lack of professionals able to advise on issues related to nature and biodiversity conservation.

- Discussed how the peer-to-peer learning system could look like in a flexible, practical and fully online vocational training system;

- Demonstrated a toolkit version that has practical advice for forestry related actions for those landowners who want to follow Wildlife Estates label and PEFC.

- Discovered once again that all countries are different while driving alongside of mountain areas, where spanish agriculture must use also terrace building, irrigation systems and increase forest planting. As its hot like in Egypt.

- Visited an estate of landowner of Castillo de Canena Olive Juice. They have measuring stations all over the estate that analyse the soil situation, they sell the pruning residues instead of burining them and provide access to their mills also to other landowners.

#EU #Erasmus #WESEM #ELO #WildlifeEstates

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Airiin Vaasa – A Climate Ambassador with a Passion for Forestry

Photo: Mailis Vahenurm

Growing up in Vara Forest District in a family of foresters, Airiin Vaasa found her way to forestry studies by chance—despite her family’s opposition. The young woman, who already stood out during university for her active involvement, has now added a prestigious new title to her list of achievements: European Climate Ambassador.

What exactly does a European Climate Pact Ambassador do? The role is largely shaped by the ambassador themselves. It is a voluntary position aimed at increasing climate awareness in communities and providing practical solutions to environmental challenges. In Vaasa’s case, her focus is primarily on the forestry sector, where she has studied and worked. “In forestry, a lot of opinions come from people without a forestry background, so it makes sense to take on an active role in the discussion and bring more scientific perspective into the debate,” she explains. “Since I’m not permanently tied to any specific organization at the moment, I can integrate these topics into different projects I’m involved with.”

There are several European Climate Pact Ambassadors in Estonia, the most well-known being Member of Parliament Hanah Lahe.

Doesn’t the Forest Grow on Its Own?

Vaasa (26) became a familiar name to forestry professionals a few years ago at the Forestry Vision Conference, where she delivered a presentation on behalf of forestry students about the sector they would like to work in the future. Her speech included a fair amount of criticism toward the "old guard," reflecting the frustration among forestry students that the industry sometimes views new generations with condescension. Many young professionals find it challenging to establish themselves in the existing hierarchy after graduation.

Her critical speech was met with applause and praise, and from that point on, Vaasa’s name began to appear more frequently in forestry-related roles. “I’ve partly made my way by speaking my mind,” Vaasa admits. “That can sometimes cause conflicts, but honesty is generally appreciated.”

Vaasa grew up in Vara Forest District in Tartu County, where both of her parents worked, as did most of the villagers. Despite this, she never considered a future in forestry. On the contrary—she didn’t understand why forests even needed to be managed. After all, don’t they grow on their own? Her parents preferred that she study law, while she was drawn to cultural management but narrowly missed admission. “Somehow, things worked out in a way that my best friend at the time suggested we study something random for half a year and then switch to a field we actually liked,” she recalls. That "random choice" turned out to be forestry. Her friend never even applied, but Vaasa went to the Estonian University of Life Sciences alone and discovered that she enjoyed forestry so much that she pursued a master’s degree right after finishing her bachelor’s.

Standing Out Through Activity

Vaasa says she has always wanted to do things that have an impact, which explains her active involvement. At the Estonian University of Life Sciences, she became a forestry tutor, supporting fellow students. She chaired the Forestry Students’ Association and still organizes forestry competitions in Järvselja. During her master’s studies, she was invited to temporarily work as the Executive Director of the Estonian Forestry Society, and she is currently involved with both the Nature Conservation Fund and Luua Forestry School.

“My father immediately said that I would never become a real forester, and I have always known that myself,” she admits. “I am more drawn to softer, education-related activities—ones that integrate forestry with other fields, like event management or marketing.”

Currently, her focus is on the international WESEM project (Wildlife Estates Sustainable & Ethical Management), in which the Estonian partners are the Nature Conservation Fund and Luua Forestry School. The project aims to train vocational students, forestry, agricultural, and environmental professionals who advise landowners and farmers on how to manage their land ethically and sustainably while successfully applying for the Wildlife Estates label. To achieve this, a training platform and a mentor network are being developed, which could eventually evolve into a completely new curriculum at Luua Forestry School for training land management advisors based on the values of Wildlife Estates.

The Wildlife Estates label recognizes landowners who voluntarily contribute to increasing biodiversity. In essence, it promotes private nature conservation—something not yet widespread in Estonia. However, in the future, private and voluntary conservation efforts could exist alongside state-protected areas as an equal approach.

Passion for Impactful Work

Although Vaasa is engaged in multiple forestry-related projects, she has not yet found the one long-term position where she can create lasting value. However, she believes that the right opportunities will come at the right time.

For her future job, she hopes for the chance to work on large-scale, impactful projects. “It should be related to education, with an organizational and marketing aspect as well,” she reflects. “What exactly that will be, I can’t say yet. But I want to do something that makes a difference.”

When asked what advice she has for young people considering a career in forestry, Vaasa has a clear message: “They need to be active and seek innovative solutions. Such people are highly valued in forestry.” At the same time, she emphasizes that without a genuine interest in nature, it is difficult to succeed: “You may have general knowledge, but to truly connect the dots, you need to be a bit of a fanatic yourself.”

 

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